Building a successful business requires more than just an idea—it demands strategic planning, market insight, and expert execution. Entrepreneurs and businesses often struggle with turning their visions into reality, and that’s where seasoned professionals like Ammar Issa make a difference. With over 20 years of expertise in business consulting, IT, marketing, and startup development, Ammar has guided numerous companies and entrepreneurs towards sustainable success. His journey from corporate leadership to entrepreneurship is a testament to his deep industry knowledge, hands-on experience, and passion for innovation.

1. A Strong Foundation in Global Business Leadership

Ammar Issa’s career is built on a solid foundation of experience in multinational companies such as HP, Pepsi, and eXtra Retail. His roles as Marketing Country Manager and Consulting & Training Country Manager allowed him to develop effective business strategies, marketing campaigns, and operational frameworks. Through these experiences, he gained a deep understanding of market dynamics, customer behavior, and corporate growth strategies, which he now applies to help startups and businesses scale efficiently.

2. Leading Startup Growth Through Investro and WORKNIZE

Recognizing the challenges that startups and small businesses face, Ammar founded Investro, a consulting firm focused on Agile business planning, AI-powered decision-making, and practical execution strategies. He later co-founded WORKNIZE Business Center, a startup incubator and business hub in Istanbul, offering 360° services in feasibility studies, business development, and startup acceleration. Through these platforms, Ammar has empowered numerous entrepreneurs by providing them with structured planning, market insights, and the tools to succeed.

3. Driving Innovation with AI, Agile Planning, and Digital Transformation

Ammar is a strong advocate for AI-driven business strategies and Agile methodologies. In today’s rapidly evolving market, businesses need to adapt quickly, optimize resources, and leverage technology for growth. Ammar helps companies integrate AI tools, automation, and data-driven decision-making, ensuring they stay ahead of the competition. His expertise in digital transformation enables businesses to streamline operations, enhance customer experiences, and improve profitability.

4. Mentorship, Coaching, and Community Engagement

Beyond consulting, Ammar is deeply involved in mentorship and entrepreneurship education. He collaborates with startup incubators like BINA and Core Istanbul, guiding young entrepreneurs through business model development, fundraising strategies, and market expansion. He also actively shares knowledge through social media platforms like LinkedIn, YouTube, Instagram, and Facebook, where he discusses business myths, startup challenges, and practical growth strategies. His commitment to educating and empowering the next generation of entrepreneurs has made him a trusted name in the startup ecosystem.

Conclusion

Ammar Issa’s impact on business development, startup acceleration, and corporate growth is undeniable. With his expertise in strategy, marketing, and digital transformation, he continues to help businesses scale, innovate, and succeed. Through his work at Investro, WORKNIZE, and KASHLI, along with his contributions as a mentor, coach, and thought leader, Ammar remains a driving force behind business success stories. His passion for entrepreneurship, innovation, and education makes him a key figure in shaping the future of businesses in Turkey, the Middle East, and beyond. 🚀